Building Your Business Model - Turning Expertise Into Sustainable Revenue

Why this playbook matters

A layoff isn't a dead end—it's a forced pivot. You already have the industry knowledge; now you need the operational system to turn it into a business.

This playbook provides the tactical steps needed to map your existing skills to an entrepreneurial context. You will learn how to bypass generic startup advice and instead leverage the deep sector expertise you've built over your career.

• Audit your hidden assets – identify the institutional knowledge that has market value.
• Translate your role – see how your corporate experience maps directly to startup operations.
• Accelerate discovery – use your existing network to bypass cold outreach.